Tuesday, May 12, 2009

Embedded systems seminar focuses on India's embedded might

This fourth seminar on embedded systems, organized recently in Bangalore by EDN Asia, Singapore, Reed Business, was further testament to India's already proven embedded might.

Welcoming the delegates, Kirtimaya Varma, editor-in-chief, EDN Asia, noted that Bangalore continues to be a city of overwhelming importance for EDN Asia. "We believe that this city is well on its way of evolving from the electronics design hub of India to the electronics design hub of the world. We always look forward to this seminar as an opportunity for us to interact with the local design industry in India.

"Notwithstanding the severe recession, ISA-IDC estimates that the embedded software revenue is poised to grow from about $6 billion in 2008 to $7.3 billion in 2009. While most industrial segments are laying off staff, the embedded software workforce is projected to rise from about 126,000 in 2008 to 150,000 in 2009. These figures show the inherent strength of the embedded design industry in India.

"However, most of the embedded software activities in India are at the lower end of the value chain. But for the last few years large Indian companies are moving towards the higher end activities in specific domains. This is expected to expand the embedded software market. Besides, the growing consumer and automotive markets and increased expenditures in telecom and defense will also contribute towards the growth of embedded in the coming years."

There were a series of presentations, led by V.R.Venkatesh, senior VP, head of product engineering services, Wipro Technologies. The other tracks were:

* Debug embedded systems with industry's most advanced Mixed Signal Scopes (MSO) -- Venkat Prasad, Agilent Technologies
* Small yet Highly Functional - Keeping Your System Cost Low with Embedded ICs -- Lou Kai Chee, Fujitsu Microelectronics Asia Pte Ltd
* Highest Quality MCU Portfolio Drives your Ideas to Business -- Ravi Kishore Ivaturi, Infineon Technologies
* Introducing nanoWatt XLP MCUs for eXtreme Low Power -- Kanad S. Joshi, Microchip Technology Inc.
* Low Power Flash FPGA Technologies -- Jijeesh M, Actel Corp.
* Embedded Processing with Xilinx -- Akshat Jain, Xilinx

Having represented EDN Asia for quite a number of years in the past, I was extremely pleased to be part of this show. Another reason, Kirti Varma of EDN Asia and yours truly -- our association goes back a really long time -- starting from 1991 at Electronics For You, New Delhi, through to Global Sources and later, Reed Business!

I hope to add more information on some of the tracks, time permitting!

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.