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And this, on the back of a weak Q4 memory market that saw ASPs fall 13.1 percent vs Q3-10! The yearly growth vs 2009 weighed in at 31.8 percent, hitting $298.3 billion, just shy of the elusive $300 billion threshold.
The market is right where we said it would be at our recent 2011 Forecast seminar; we reiterate our position that 2011 will be a good year for the industry. Choppy first-half waters for sure, but watch out for a whopping 2H-11 ricochet.
Already the early warning signs are there: HP has warned of slipped Q1 PC shipment due to component shortages, from sensors to CPUs; TSMC and UMC are curtailing their Chinese New Year annual maintenance programmes due to serious capacity shortages; there is no excess inventory in the pipeline and capacity is maxed out; the front-end book-to-bill has now dropped back below unity; and memory prices have rebounded sharply in the pre-Chinese holiday period.
The whole industry food chain is now an overstretched taunt spring … with no easy roll back option. The 21C10 industry model is way past its sell by date … time for a radical rethink? Plan A is NOT sustainable.
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