Seagate Technology has announced the Wireless Plus and Central. Futoshi Nizuma, executive director of sales, Japan, South Asia, ASEAN and NZ, said that 2013 is an evolutionary year in storage.
PC growth is flat in mature markets (US/EMEA) as consumer technology choices grow and dollars are competed for. The mobile revolution is in full swing with smartphones, tablets and eReaders becoming ubiquitous. Digital storage usage is more complex with multiple devices, multiple users and anywhere access.
PC/notebooks remain the consumer digital hub, but the replacement cycle is getting longer. The global trend has been slightly up due to China growth. Mobile adoption positively impacts the storage ecosystem. Mobile devices are used in the home and on the road. 2013 is an inflection point. Mobile devices will have a higher installed base than all PCs.
Tablet shipments will increase 54 percent from 2012 to 2013 and smartphones will be in 51 percent of the households. The forecast for mobile data growth is 78 percent CAGR through 2016, reaching 10.8 exabytes. Also, mobile-connected tablets will generate almost as much traffic in 2016 as the entire global mobile network in 2012.
We are also witnessing the emergence of the 3Ms -- multi-screen, multi-user and multi-function. In the short term (1-3 years), PCs remain the digital hub in the home, with mobile and connected devices getting added to the ecosystem. In the mid-term (3-6 years) cloud and NAS will be the storage hub for the home while PCs become more of an edge device.
Here, the Seagate Wireless Plus assumes significance. Mobile storage can now be accessed without the web or wires. Also, the Seagate Central allows you to organize and access your digital life.
Now, you can simplify your life and organize all your content, files and documents in one location with automatic and continuous backup every for computer in the home – wirelessly. You can enjoy your content where you want, when you want. Access your music, movies and docs from computers, game consoles, Smart TVs and other connected devices -- all throughout the home. You can now enjoy your media on tablets and smartphones. Browse your universe of files from anywhere, with the free and intuitive Seagate Media App, available for Apple iOS and Android.
If you own a Samsung smart TV you can take advantage of the Seagate Media app (downloadable directly from the Samsung App store), to enjoy easy content browsing with your remote control. Central’s Remote Access service gives you the ability to upload or download content wherever you have Wi-Fi or 3G/4G connection, using a Web browser - it's like your own personal and secure cloud.